Friday, November 22, 2019

Media Coverage of Artificial Intelligence

I came across this article on Artificial Intelligence and the media's portrayal of AI.  It turns out that there is only so much that computers can predict and some of these articles overstate the present capabilities of AI:
https://blogs.scientificamerican.com/observations/the-medias-coverage-of-ai-is-bogus/

Eric Siegel, a writer for Scientific American (who also taught computer science courses at Columbia), takes it one step further and calls the coverage "bogus".  And Eric Siegel is probably right.  A lot of librarians think of themselves as tech-savvy.  Okay, I have met a few who understand data mining, geofencing, and know how to purchase online advertising.  On the other hand, many librarians see technology differently than a computer engineer or computer scientist.  And it doesn't have to be that way.  Dr. Seigel's book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die is worth checking out.  He makes some valid points about the value of gathering data.  More importantly, Dr. Seigel provides considerable examples with citations to back-up his position.  At the end of the day, such a pragmatic and accurate analysis is valuable.  While it may not generate as much web traffic and likes on social media, it attempts to explain an often under-appreciated aspect of high-tech business.